CLIENT

Reebok

CATEGORY

BRANDING

PACKAGING

STRATEGY

WEB DESIGN

LOCATION

Amsterdam

As part of the launch of their new collection "Break The Standards", Reebok organised an event to showcase the new women sports clothes line of the season. The event was heavily branded and graphical to create an all around experience. The graphics where inspired directly from the design of the clothing and from sports iconography with bold shapes and colours. As part of the design was created : café menus, flyers, room dividers, product stands, locker room signalling and more.

graphic references from reebok
A Showroom designed for Reebok
Clothes displays
A picture of a locker room decorated with stickers
a table menu
branded curtain
A café table branded for the event
wall menu for the event
Entrance of the Building
mockup for the invitation
A room with women exercising

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